The Importance of Messaging in a Down Economy

05.27.09 by Kim Smith

Our fearless leader, Jim O'Gara, addressed the DFW chapter of the BMA during a luncheon seminar. The topic: The Importance of Clear, Concise Messaging in a Down Economy. Take a peek. More...

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Six Fatal SEO Mistakes

05.27.09 by Jim O'Gara


Recently, we ran across an article published on searchengineland.com (an excellent resource) that listed the six most common and fatal mistakes B2B marketers make when it comes to organic Search Engine Optimization (SEO). It was very insightful, so wanted to share those with you today...

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Posted in Advertising / Marketing / Strategy / 22 Comments

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It's Time To Spend

05.20.09 by Jim O'Gara


While marketers have been told to slash budgets and ride out the recession before starting to spend again, we've run across some staggering facts that would state otherwise. More...


Posted in Advertising / Marketing / Strategy / 9 Comments

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New Podcast on OnMessageTHRIVE: Marketing to Reach Hospital Executives

05.12.09 by Kim Smith


Thriving on Marketing Intelligence is our conversational podcast series designed to educate and inform healthcare marketing professionals on best practices for building brand awareness and market share. More...


Posted in Advertising / Marketing / Podcasts / Strategy / 11 Comments

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VW's New Facebook App

05.12.09 by Jim O'Gara


Social networking is a great place to create and build buzz about your product, and we love to hear about standout efforts that generate buzz AND actually deliver value. More...


Posted in Advertising / Fun / Marketing / Social Media / 2 Comments

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