06.25.09 by Jim O'Gara

Are you tweeting? For those of us in marketing and advertising, Twitter is a great way to receive a steady stream of (hopefully) relevant and timely information. But Twitter is a two-way street, there's no sitting on the sidelines. You gotta get right in there and tweet along with the best of them. More...

Posted in Advertising / Marketing / Social Media / 25 Comments

06.17.09 by Kim Smith

For marketing folk new to the Twitterverse, Adweek has compiled a comprehensive list of folks in the marketing, media and agency world worth following here.

Posted in Advertising / Marketing / Social Media / 8 Comments

04.08.09 by Jim O'Gara

OnMessage spent the last two days at the Ad Age Digital Conference in New York and if Twitter was mentioned once, it was mentioned one thousand times. In all seriousness, Twitter is a great example of a brand/service that has truly exploded through viral and social marketing. Just think about it — have you ever seen a television spot for Twitter? More...

Posted in Branding / Marketing / News / Social Media / Strategy / 9 Comments